Elizabeth Thuo Raising Standards of Professional Protocol Services

The Rise of CEO Elizabeth Thuo and UshPro Excellence Solutions, Elevating Excellence in the Standards of Professional Protocol Services.

In the events and hospitality industry, excellence is no longer optional. It is a standard that defines credibility, respect, and professionalism. One company championing this shift in Kenya is UshPro Excellence Solutions, led by its visionary founder and CEO, Elizabeth Thuo. The company offers protocol, ushering, hospitality, and security services, while also training individuals and institutions to uphold world-class standards of event and guest management.

“You are with Elizabeth Thuo today,” she begins, confidently. “Yes, you see me in front of UshPro Excellence Solutions. We offer services in protocol, ushering, security, hospitality, name them all. We also train on this. We not only offer the services, but we train the protocol and the ushers. Because in UshPro, we root for nothing but excellence.”

Her clarity is striking. Her mission is intentional. Her voice is firm.

Bringing Corporate Protocol to Church and Community

Elizabeth is passionate about a form of excellence not commonly discussed. She aims to elevate how ministry and community events are handled.

“There is no difference between church protocol and corporate protocol,” she says. “We now want to bring excellence in church.”

She has observed clergy mishandling, guest misplacement, and altar disorder. These moments troubled her deeply. To her, respect is demonstrated through structure. Dignity is communicated through order.

She explains how pastors, reverends, and bishops deserve the same formal escort and handling afforded to senior government officials. She emphasizes discipline on the altar. No unnecessary talking. No throwing things around. No casual posture during worship and ministry.

“Etiquette at the altar reflects how we value the presence of God and the work being done,” she states.

Turning Passion Into Enterprise

Elizabeth describes herself as “a church girl.” Her journey began as a worship leader. While serving, she noticed inefficiencies in how events, ministers, and congregants were handled. She could not act directly because of departmental boundaries in church.

“So I realized, yes, this is my calling. And I can do it beyond church.”

She began serving in national and international worship events and conferences. She has had the honor of facilitating protocol for distinguished leaders and celebrated gospel figures.

Some notable names include:

• Her Excellency Dorcas Rigathi Gachagua during a school mission event in Jamhuri Secondary.
• Robert Burale during the Man of Valor event.
• Evelyn Wanjiru in several ministry experiences.
• Minister Kestine Mbogo
• Praise Onjula, where she now serves as personal protocol support.

Her network is growing. Her influence is rising. And her impact is being felt across Kenya’s Christian and corporate spaces.

A Foundation Built Through Training and Global Mentorship

Before launching UshPro Excellence Solutions, Elizabeth did not rush. She chose to build capacity. She enrolled in learning programs, connected with senior figures in protocol, and studied global standards.

She found mentors in Nigeria, where protocol is more established as a professional field. She references Minabai Seibofa and John Apollo as leaders shaping her understanding and approach.

She remains a student of the craft. She reads protocol journals and engages with international protocol magazines. Her certificates are international. Her insights are research-driven and experience-tested.

“This field is wide. I am still learning. I want to learn more and more,” she says.

Meaningful Service Over Quick Profit

UshPro Excellence Solutions is only six months old. Yet, Elizabeth is not rushing towards profit. Instead, she is building a legacy.

“What I have been focusing on first is capacity building. We need a strong foundation. Money comes later.”

The company has served book launches, weddings, funerals, conferences, corporate events, and ministry events.

Still, the Kenyan market is yet to fully embrace the value of protocol services. Many clients undervalue the role, believing protocol simply means welcoming guests.

She explains the misunderstanding:

“If your VIP guest is mishandled, that becomes a reflection of the host. We protect your reputation.”

Protocol shapes perception. It influences comfort, safety, flow, and experience. It cannot be taken lightly.

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Understanding the Distinction Ushers vs Protocol

This is an important lesson Elizabeth teaches everywhere she trains:

• Ushers handle the general congregation or attendees.
• Protocol Officers handle VIPs, VVIPs, and recognized guests.

“Every protocol officer can usher. But not every usher can do protocol,” she clarifies.

Protocol requires firmness, strategic positioning, controlled interaction, emotional intelligence, and situational awareness. It is professional. It is structured. It is intentional.

Challenges in Building the Industry

Like many pioneers, Elizabeth faces challenges:

• Undervaluing of Services
• Misconceptions About Protocol Roles
• People Joining the Field for Fame Instead of Service
• High Time Commitment and Sacrifice Requirements

Protocol is discipline. It is sacrifice. It begins early and ends after everyone has left. There are no selfies with VIPs. There is no room for excitement-driven unprofessionalism.

“We serve. That is our purpose,” she says.

A Future of Raising Protocol Officers Nationwide

The future of UshPro Excellence Solutions is expansion. Elizabeth envisions training centers, certified cohorts, and protocol officers leading events across Kenya and beyond. She wants to raise trainers. She wants a culture of order, dignity, and professional guest handling in events nationwide.

“In the future, I want to have people I have trained myself. People who can be deployed anywhere, and they deliver excellence.”

Services Offered

UshPro Excellence Solutions provides:

• Protocol Services
• Ushering Services
• Hospitality Support
• Security and Guest Management Services
• Personal and Organizational Protocol Training
• Virtual and On-site Training for Churches, Companies, and Events Teams

They serve:

Weddings, Funerals, Conferences, Corporate Launches, Gospel Concerts, Book Launches and Personal Events.

Final Thoughts

Elizabeth Thuo is not just shaping a business. She is shaping a culture. A culture of honor. A culture of respect. A culture of professional excellence. She is raising a new generation of protocol leaders.

For Kenya. For the church. For corporate spaces. For every place where dignity matters.

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